... of entrepreneurial thinking and creativity. An analysis of impacting barriers on performing arts internationalisation is also carried out. Design/methodology/approach A case study approach was used to investigate the performance and internationalisation activities of five Korean theatre companies...

...Margee Hume; Gillian Sullivan Mort Purpose The aim of this paper is to report on the structure and relationships between value and satisfaction in a cultural performing arts setting to identify the structure of satisfaction in the performing arts context. Design/methodology/approach This paper...

... arts organisations particularly, to use marketing for short‐term, tactical purposes. Design/methodology/approach Research was undertaken to identify whether “successful” subsidised performing arts organisations were indeed more strategic in their focus, whether they had applied a relationship...