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Keywords: Research results
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Journal Articles
What makes a good article? Generating an insightful manuscript
Available to Purchase
Journal:
European Journal of Marketing
European Journal of Marketing (2009) 43 (5-6): 577–582.
Published: 29 May 2009
... not), but you do have to deal with it positively, and learn from it. Nick Lee can be contacted at: n.j.lee@aston.ac.uk © Emerald Group Publishing Limited 2009 Communication Authorship Research results The role of the final major section, often called the discussion, is to clearly...
