Update search
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
NARROW
Format
Journal
Type
Date
Availability
1-3 of 3
Keywords: Social identity
Close
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Sort by
Journal Articles
Understanding the role of influencers on live streaming platforms: when tipping makes the difference
Available to Purchase
Journal:
European Journal of Marketing
European Journal of Marketing (2022) 56 (10): 2677–2697.
Published: 08 August 2022
... 2021 03 04 2022 14 06 2022 16 06 2022 © Emerald Publishing Limited 2022 Emerald Publishing Limited Licensed re-use rights only Live streaming Live-stream influencer Tipping frequency Social identity Quasi-experiment Platform Along with the rapid development...
Journal Articles
Solving dissociative group effects using construal level theory
Available to Purchase
Journal:
European Journal of Marketing
European Journal of Marketing (2020) 54 (1): 212–237.
Published: 06 December 2019
... new light on how low identifiers relate and respond to identity-linked marketing. 13 07 2018 08 02 2019 15 07 2019 20 10 2019 © Emerald Publishing Limited 2019 Emerald Publishing Limited Licensed re-use rights only Construal level theory Social identity...
Journal Articles
Social eating patterns, identity and the subjective well-being of Chinese teenagers
Available to Purchase
Journal:
European Journal of Marketing
European Journal of Marketing (2018) 52 (12): 2356–2377.
Published: 26 September 2018
...Ann Veeck; Hongyan Yu; Hongli Zhang; Hong Zhu; Fang (Grace) Yu Purpose The purpose of this study is to explore the association between eating patterns, social identity and the well-being of adolescents via a mixed methods study of Chinese teenagers. The specific research questions presented...
