5. Distance Learning in Management Education: A Case Example

A distance learning unit (Henley Distance Learning Ltd (HDLL)) was established at Henley — The Management College, in 1979 to meet the needs of those unable to participate in more conventional forms of management training. The college's strategy in establishing the unit is described. The types of courses available include open management education in several areas: Masters Degree in Project Management; Masters in Management and the Henley Certificate and Diploma Courses. Course contents are outlined. Course development and monitoring involves HDLL counsellors and the graduate studies support network. The strategy used to develop distance learning materials, production methods and monitoring of objectives are outlined. Company use of HDLL materials is described briefly. A business development plan and careful planning of implementation are essential to those considering the development of a similar venture.