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Explores the moral issues which underpin the personnel function and considers the ethical challenges in policy making and the policy/practice gaps being thrown up by the radical global changes. Discusses the subject of axiology, together with deontology, to explore how these underpin company integrity and the rules of ethical custom. Emphasizes the need to raise the subject of ethics in the many areas associated with the employment of people. Recommends that this is an appropriate time with the change in emphasis from personnel to human resource management, and the need for proactive approaches to change. Concludes with a personal plea for HR specialists to be responsible for raising awareness, facilitating learning and ensuring that standards of ethical conduct are practised within human resource policies and practices.

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