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Keywords: Advertising effectiveness
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Journal Articles
Assessing and measuring sales culture within commercial banks in Jordan
Available to Purchase
Journal:
EuroMed Journal of Business
EuroMed Journal of Business (2011) 6 (2): 227–252.
Published: 18 July 2011
... Assessment Banks Sales culture Employees Perception Selling methods Advertising effectiveness Jordan Commercial banks in Jordan have a vital role in the socio‐economic development process. They are more influencing in the whole economic system than other institutions, and have achieved high...
