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Keywords: Digital media
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Journal Articles
Journal:
EuroMed Journal of Business
EuroMed Journal of Business 1–19.
Published: 15 September 2026
... The study employs a multi-source comparative analysis integrating financial performance data from 28 global digital media organizations, leading consultancy insights, and 12 case studies across North America, Europe and Asia-Pacific. Exploratory and theory-building rather than hypothesis-testing, it relies...
