... about the positive effect of environmental claims on customer‐based brand equity. © Emerald Group Publishing Limited 2011 France Corporate communications Corporate social responsibility Brand equity Consumer behaviour At a theoretical level, Hoeffler and Keller (2002...

... system of accounting journal ranking. It does not rank France's top journals very highly and makes no room for discourses outside the mainstream. Serials Accounting Climatology France In recent times there has been evidence that climate change presents serious risks to the global economy...