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Keywords: Niche markets
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Journal Articles
Journal:
EuroMed Journal of Business
EuroMed Journal of Business (2012) 7 (3): 294–311.
Published: 14 September 2012
... behaviour Internet Wines Buying behaviour Online wine consumers Niche markets Online consumer behaviour Online Portuguese and international consumers Portugal is known worldwide for its Port wine, which is produced in the northern part of the country and bottled in the city of Porto. However...
