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Keywords: Purchasing behaviour
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Journal Articles
Journal:
EuroMed Journal of Business
EuroMed Journal of Business (2013) 8 (1): 17–35.
Published: 26 April 2013
... and those of previous studies in the same geographical area; and to present a detailed profile of the ecologically conscious consumers’ (ECCs) market segment. Design/methodology/approach An effort was made to examine simultaneously all types of ECCB, namely pro‐environmental purchasing behaviour...
