... is the first research to examine customer satisfaction with grocery shopping in the metaverse. It offers valuable insights into customer expectations, adoption drivers and critical barriers, laying the groundwork for further exploration of metaverse applications in retail. 19 12 2024 24 01 2025...

...Lambros Gatsoris Purpose The purpose of this paper is to examine how furniture retailing firms in Greece monitor competition and its effects on the formation of their strategies with respect to competitive intelligence (CI) setting. Design/methodology/approach The study is exploratory...

...Balakrishna Grandhi; Jyothsna Singh; Nitin Patwa Purpose A retail brand is an asset of value to the stakeholders. Nurturing it enhances quality and stability of earnings. Franchising it across emerging countries provides an opportunity for growth. The challenge, however, is to ensure...

...Evangelos Tsoukatos; Yiannis Dimotikalis; Zoe S. Dimitriades; Nancy Papalexandris Purpose This exploratory research seeks to examine the relationship between employee commitment and financial performance in the Greek retail banking sector. Design/methodology/approach A total of 331...

...Evangelos Tsoukatos; Evmorfia Mastrojianni Purpose The purpose of this study is to build a retail‐banking specific quality scale and, through its examination and comparison with the SERVQUAL and BSQ metrics that are currently used in banking, to deepen understanding of quality determinants...

...Constantinos D. Theodoridis; Constantinos‐Vasilios Priporas Purpose This paper aims to evaluate the relationship between demographics and the choice of retail outlet in the computer retailing sector in Greece so as to provide a general understanding of what criteria home computer users' use...