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The demands of government and rate‐payers for limitations on spending and yet better and more efficient services make an enormous challenge on all of us in local government today. How do we know the services we are presently providing are effective or even meeting real need? Are we using the talents of all our staff to the full? Are we providing members with all the facts so that they can appraise effectiveness and be truly responsive to local wishes? What should be our priorities? These are vital questions and we must know the answers if Local Government is to do its job.