WHAT INDUSTRY NEEDS FROM HIGHER EDUCATION: 1

I would like to begin by briefly addressing the question: is there a problem? I believe, unequivocally, the answer is “Yes”. What is more, I sense that there is a very rapidly‐growing acceptance of this fact. Indeed I hardly dare mention Handy, Constable or McCormick for fear their findings have become such clichés that everybody will become bored.