Developing Young Enterprise in Higher Education: A Case Study Available to Purchase

Recent years have seen the development of the Enterprise in Higher Education (EHE) initiative. How an enterprise activity can be developed and integrated with academic criteria while drawing simultaneously on the resources of history and commerce is illustrated. The benefits of enterprise, using the Young Enterprise model, both for staff and students is outlined and it is postulated that the model utilised provides not only an important adumbration of the real world, but also fulfils the objectives set by the EHE initiative.