E‐government: developing state communications in a free media environment Available to Purchase

If governments are really to stimulate the information society, they must lead from the front. That means redesigning government communications from the ground up, in ways that engage citizens and encourage e‐commerce. Local portals could pave the way, but first they must win over Web users from other communications channels. That means attracting the best content – and one way for governments to do that is to set a standard in pricing and marketing their own data.