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A number of important issues facing women and women in enterprise are examined. Gender‐related problems often place women at a disadvantage in setting up or running their own businesses. An empirical study of female entrepreneurs in a rural area identified a number of significant factors. The majority of women interviewed were utilising skills acquired from further and higher education,training and employment. To meet the challenge of the 1990s, the needs of women for education, training and a greater share of resources must be recognised. Women in the UK receive more support than women in some European countries. Those most in need of education, training and support are the women of the Third World. Men and women must become partners: the development of the human race depends on this partnership. “Women in Enterprise” have a key role to play in this partnership – throughout the world.

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