Feasibility evaluation of Not On Tobacco: the American Lung Association’s new stop smoking programme for adolescents

Presents a feasibility study on the American Lung Association’s new teenage smoking cessation programme, Not On Tobacco (N‐O‐T). Examines participant and facilitator reactions to N‐O‐T, facilitator training, recruitment, participant attendance and retention, and immediate post‐programme efficacy. Programme efficacy was assessed by comparing the quit rates and mean cigarette reduction of high school smokers who received N‐O‐T with those receiving a brief intervention. Findings regarding programme acceptability, facilitator training, recruitment, and attendance and retention were consistently positive. Evaluation data suggested that N‐O‐T is “user friendly” and acceptable for use in school settings. The programme had a significant impact on both quitting and smoking reduction, and furthermore, appeared to be effective for males and females and for young people from different geographic areas.