... and recognised training provision, such as those offered by apprenticeships, will have in terms of up‐skilling the existing workforce and attracting and retaining new talent in the sector. It also introduces matters of the perceived professionalism of the sector and the widely‐held perceptions about the career...

... is helping to formalise a skills framework and professionalize the sector. Design/methodology/approach Information presented in the paper is drawn from the organisation's own work in developing an HA. It builds on information incorporated in the original bid and project plan, as well as ongoing...