...Fatima Zohra Kroum; Fatima Zahrae El Malaki; Saad Boulahnane Purpose This study investigates undergraduate students’ and alumni’s perceptions of workforce readiness and curriculum-based soft skills development at a Moroccan higher education institution, examining whether perceived curriculum...

... on workforce readiness. It explores strategies to better align curricula with structured workflows and applied problem-solving in analytics roles. Design/methodology/approach This study applies comparative semantic analysis to evaluate the alignment between ACM-DS (academic) and CRISP-DM (industry), two...

... intolerance and empowered decision-making. In each case, the Ukrainian profile appeared more strongly aligned with the target. Practical implications The global digitalisation of work requires students, educators, human resource professionals and business leaders to rethink workforce readiness assessment...