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Purpose

This paper aims to describe a number of initiatives to cultivate and attract talent, together with a series of schemes to improve employee well‐being, at Groupama Insurances.

Design/methodology/approach

The paper explains the background to the initiatives and the success they have achieved.

Findings

The paper details initiatives in areas such as talent mapping, career planning, succession planning, employee communications, employee health and wellbeing, and the use of information technology in human resource (HR) management.

Practical implications

The paper reveals that the initiatives have helped the company to earn the Investor in People gold standard.

Social implications

The paper highlights the importance of engaging with employees at every level.

Originality/value

The paper reveals how Groupama HR policies have been adapted to respond to a dynamic business environment.

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