The purpose of this paper is to describe a blended‐learning approach to global general manager (GM) development at an international pharmaceutical company.
The reasons for the training are explained, the form it takes and the results it has achieved.
The paper advances the view that participants' diverse backgrounds make it essential to use multiple learning approaches, including e‐learning, classroom instruction and social networking.
The role of an advisory council is highlighted in helping to ensure that the learning has significant impact and is supported on the job. By supporting the development of a bio‐technology culture, the training is helping the company to develop innovative medicines that can help patients to prevail over serious diseases.
The paper provides plenty to interest people charged with developing “leaders of leaders” on a global scale.
