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Purpose

– Reports on a case study of a 15-month coaching-development program in a Hong Kong-based organization. This paper outlines the purpose, processes and outcomes of the program.

Design/methodology/approach

– Draws on the material obtained from internal coaches through structured interviews and focus groups that were held throughout the program.

Findings

– Reveals that the internal coaches reported that the coaching program improved their skills and enhanced their capacity to help others and develop managerial talent in the organization.

Practical implications

– Advances the view that a well-designed, long-term and continuously monitored coaching program using an external moderator/facilitating coach can develop professional managerial and leadership skills and support talent management.

Originality/value

– Describes a coaching-development program that has the potential to be applied in organizations that face talent-management and recruitment problems.

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