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Keywords: Creative work behavior
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Journal Articles
Human Resource Management International Digest (2025) 33 (6): 12–15.
Published: 02 September 2025
... play in encouraging creative work behavior (CWB) among employees. Creativity at work is defined as the generation of novel and useful ideas. It has evolved from a desirable trait to a critical competency that drives everything from product development to strategic problem-solving. However...
