.... Ensuring that a generous employment package is on offer obviously helps to stimulate interest in the organization. Hence, provision of financial, practical and psychological benefits is a core part of employer branding. The package provided reflects the employee value proposition (EVP) that aims...

... and places the articles in context. Findings The study uses two case studies to explore the integration-responsiveness problem in multi-national enterprises and finds that locally sensitive employer branding and facilitating employee voice can help mitigate global-local tensions in religiously sensitive...

... and places the articles in context. Findings This study found that perceived organizational support within employer branding strategies positively influences organizational commitment and employee retention. Originality/value The briefing saves busy executives and researchers hours of reading time...

... and presenting it in a condensed and easy-to-digest format. © Emerald Publishing Limited 2019 Emerald Publishing Limited Licensed re-use rights only Strategic management brands career development employer branding A good gauge of where an industry – and indeed a wider economy...

... Purpose This paper aims to review existing literature about both e-recruitment and training comprehensiveness to find out if there was a link to perceptions of the organization among employees. The authors felt this would lead to more positive beliefs and higher levels of employer branding (EB...

... and places the articles in context. Findings Creating an employer brand that appeals to both current and prospective employees can help firms lower turnover rates and accordingly lessen their harmful effects. By concentrating on several critical dimensions, companies should be better placed to satisfy...

... and places the articles in context. Findings This research paper demonstrates that, to varying extents, the perception of an employer’s brand is subject to variation across employees of different ages, genders, experience levels, and role types. An employer increasing their perceived warmth has a greater...

... and places the articles in context. Findings This research paper reveals that pursuing an employer branding strategy that prioritizes improving both rewards and people-orientedness will have a significant positive effect on talent retention among the academic staff in Ugandan universities. Focusing...

...Pauline Drury Purpose The purpose of this paper is to examine the effects of employer branding on company attractiveness to younger workers. Design/methodology/approach The paper analyzes the relative importance attached to symbolic and functional company attributes using a survey conducted...