Industrial and Commercial Training

After 25 years of studying IBM, General Electric, Polaroid and Xerox, Professor Brian Quinn of the Amos Tuck Business School in Chicago, found that not one major product had come from the formal planning process. Instead, many successful innovations had come from the “wrong” places — from people with an obsession about something, from people who stumble on to something by accident, or from people who found a new use for an existing product.