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Volume 27, Issue 4
1 May 1995
Industrial and Commercial Training Cover Image for Volume 27, Issue 4
Research Article| May 01 1995

The Pygmalion effect Available to Purchase

Paul Loftus
Paul Loftus
International Business Consultant based in Montreal, Canada
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Author & Article Information
Publisher: Emerald Publishing
Online ISSN: 1758-5767
Print ISSN: 0019-7858
© Company
1995
Industrial and Commercial Training (1995) 27 (4): 17–20.
https://doi.org/10.1108/00197859510087578

Aims to answer the questions: What is the Pygmalion effect? How can it be used to advance careers? How can the negative effect be broken?Uses Rosenthal′s four‐factor theory to provide some answers to those questions.

Keywords:
Career development, Human resource management, Individual behaviour, Management styles, Mentoring, Non‐verbal communication, Performance appraisal, Personnel psychology
© Company
1995
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