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The introduction of training credits through Training and Enterprise Councils (TECs) has required care and sensitivity. When Leeds TEC launched its quality training and guidance package for young people,it was based in part on research commissioned from Quaestor Research and Marketing Strategists. Considers the structure and value of the research, and the input from training providers. Arising from the research was a recognition of the vital need to “raise the parity of esteem” between academic and vocational learning. The research also helped in the design of the product, and underlined the relative importance which is attached to the monetary value of a training credit.

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