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Purpose

The purpose of this paper is to consider leadership in an organisational setting, where the role of the one responsible for the work of others is more of a guide than a pace‐setter who leads from the front.

Design/methodology/approach

The paper demonstrates that the outcomes of the work completed and the motivation shown are the evidence of their value in meeting current and future expectations of customers/clients,

Findings

The paper finds that the role of the leader is to identify the objectives and to inspire others to achieve and maintain them.

Originality/value

The paper endeavours to show that leadership is embedded in the culture of an organisation and whether it is dormant or active will be dependent on the philosophy and purpose that drive it – that is the barometer of effectiveness.

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