Business studies in sixth forms: The A level project

One of the interesting characteristics of British life is the way that various groups in society view each other's roles. How often have we heard people in business described as shrewd and hard, people in the academic world described as idealistic and intellectual, and people in the arts described as aesthetic and emotional. Of course, the unrealistic impression created by such generalisations is that few have the ability to operate in the other's domain or even share in each other's work. Such a criticism is often levelled at those of us in education as if we were unaware of the need to examine other people's roles.