Money as a motivator

Hard cash as a motivational influence in the work situation took a nasty knock from the behavioural scientists in the 1960s. It was Herzberg, mainly, who advanced the doctrine that money is not a motivational factor: increased wages could produce more commitment to production but their effect was declared to be short‐lived. Commitment and involvement were to come from other factors—the motivational factors, such as the opportunity for personal growth, challenge in the job and, more recently, opportunities to join in the decision‐making process.