...Gerry Beamish; Jonathan Beamish Purpose – The purpose of this paper is to show the value of storytelling in developing organisational culture and values, facilitating change and accelerating learning. Design/methodology/approach – The paper looks at why storytelling is important and how...

...Bill Baker Purpose – The purpose of this paper is to help organizational and human resource leaders understand how to use storytelling to engage and align their employees around their strategic planning efforts. Design/methodology/approach – This paper lays out four guidelines...

...Evrim Kuran Purpose The purpose of this article is to address the importance of storytelling in the twenty‐first century business context where the emphasis has shifted from the trainer to the learner, from the producer to the consumer and from the leader to the follower! The article...

... of learning retention – particularly in the field of leadership development, an area of critical need in many organizations. © Emerald Group Publishing Limited 2010 Leadership Training Storytelling Learning While the use of historical analogy as a teaching tool is not a new phenomenon...

..., education, and sociology. Here are my two favorites: Storytelling Organizational culture Organizational change Transformational leadership Coaching © Emerald Group Publishing Limited 2008 The power to influence is often associated with force, the ability to make someone do what you...

...Jack Harris; B. Kim Barnes Purpose The purpose of this viewpoint piece is to focus on sharing a set of best practices with senior and emerging leaders. Design/methodology/approach The paper demonstrates the relevance of the skills of storytelling to the practice of leadership...

...Lynda Gatecliffe Lynda Gatecliffe © Emerald Group Publishing Limited 2005 --> Storytelling Facilitation Organizational change Training Margaret ParkinKogan PageLondon2004168 pp.ISBN:0749441062£18.99 (paperback) Good stories engage and captivate listeners...