... in the specific context of hotels, guided by the research question What are the effects of the different types of corporate social responsibility initiatives on consumer purchase intentions in the hotel industry, and are these effects moderated by willingness to pay? This matters for hotels because CSR...

...Lefkothea Giannarou; Panayiotis Tzeremes Purpose There is ongoing debate in the literature about whether corporate social responsibility (CSR) activities are linked to increased or reduced corporate tax avoidance (CTA). This paper aims to provide empirical evidence on the relationship between CSR...

... & Ashforth, 1992). Despite its growing prominence, the establishment of a universally accepted definition of corporate social responsibility (CSR) remains a challenge (Turker, 2009). Researchers have proposed diverse definitions for CSR, utilizing various methodologies (Aguinis & Glavas, 2012...