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Keywords: Linguistic service clue
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Journal Articles
The impact of linguistic style on customer satisfaction: a cross-cultural empirical study in Ecuador
Journal:
International Hospitality Review
International Hospitality Review (2023) 37 (1): 125–142.
Published: 29 July 2021
.../licences/by/4.0/legalcode Cross-cultural study Power distance Linguistic service clue Information processing theory Customer satisfaction Service valence In international travel, cross-cultural interaction between customers and service providers is inevitable (Koc, 2019 ; Lam et al...
