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Keywords: Pop-up business
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Journal Articles
Journal:
International Hospitality Review
International Hospitality Review 1–21.
Published: 01 January 2026
...S. Kyle Hight Purpose This study sought to ascertain the challenges faced and resources derived from using a pop-up business model in the food and beverage industry. Design/methodology/approach A qualitative approach was utilized, and interviews were conducted with current and past pop-up food...
