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“Service” became the buzzword of the 1980s. While numerous business school programmes have been progressive in research,publication and education in this area, service management in hospitality education has yet to receive the attention that it deserves. Offers a review of service management issues, discusses the reasons why an understanding of service management concepts is important to the hospitality student, and makes recommendations for how the service concepts can be grouped together to form the basis of a service management course in a hospitality curriculum.
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© MCB UP Limited
1993
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