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Keywords: AI-based service chatbot
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Journal Articles
International Journal of Contemporary Hospitality Management (2025) 37 (3): 740–762.
Published: 25 November 2024
... and psychological empowerment, while also considering variations between different stages of the customer journey (before and after purchase). Design/methodology/approach Data collection was conducted through an online survey distributed among 301 customers who had experience using AI-based service chatbot...
Includes: Supplementary data
