...Amit Sharma; Laure Saulais; Yidan Huang Purpose Strategies to promote more sustainable consumer choices have been gaining interest among tourism and hospitality scholars. In particular, behavioral economic theories of decision-making have gained popularity in the past decade, led by behavioral...

... The purpose of this study is to examine the impact of key decision-making attributes on consumers’ choice of accommodation among and between hotels and Airbnb. The study used a choice-based conjoint approach using 21 key decision-making factors that impact consumers’ choice of accommodation across five...