...Andrea Chiarini; Surajit Bag; Muhammad Ismail Hossain Purpose This study aims to examine how bed & breakfasts (B&Bs) navigate digital transformation under resource constraints, focusing on technology adoption, customer experience and organizational adaptation in micro-hospitality...

...Woojin Lee; SooCheong (Shawn) Jang; Hong Soon Kim Purpose This study aims to investigate the impact of digital transformation ( DT ) on organizational resilience in the restaurant industry. By examining DT across front-of-house (FoH) and back-of-house (BoH) operations, this study analyzes how...

... and narrative focus on consumer responses. Specifically, it examines whether congruence between these strategies enhances consumer engagement in ESG initiatives. In pursuit of ESG goals, digital transformation has emerged as a driving force behind corporate responsibility and operational efficiency...

... hospitality Conceptual drift Reflective innovation Digital transformation Hospitality philosophy Critically interrogates the ontological instability and conceptual dilution of “smart” in tourism and hospitality discourse. Identifies risks of category collapse and symbolic appropriation...

...Xusen Cheng; Tong Xue; Bo Yang; Baojun Ma Purpose Because of the COVID-19, the digital transformation of global hospitality and tourism speeds up. This paper aims to provide comprehensive frame of the digital transformation for further hospitality and tourism research. Design/methodology...