Skip to Main Content
Keywords: Electronic word-of-mouth
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Journal Articles
International Journal of Contemporary Hospitality Management (2018) 30 (1): 313–325.
Published: 08 January 2018
...Stephen W. Litvin; Ronald E. Goldsmith; Bing Pan Purpose The purpose of this paper is to review the impact electronic word-of-mouth (eWOM) has had on the hospitality and tourism industry and discuss the changes that will affect its future. The paper’s touchpoint is the authors’ earlier paper...
Journal Articles
International Journal of Contemporary Hospitality Management (2017) 29 (1): 179–225.
Published: 09 January 2017
... and sites dedicated to feedback. Litvin et al. (2008 , p. 461) suggest that electronic word-of-mouth (eWOM) can be defined as “all informal communications directed at consumers through Internet-based technology related to the usage or characteristics of particular good and services...
Journal Articles

or Create an Account

Close Modal
Close Modal