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Keywords: Electronic word-of-mouth
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Journal Articles
Sustainable tourism begins in the itinerary: scale development and validation of the ethically minded tourist behavior
Available to Purchase
International Journal of Contemporary Hospitality Management (2026) 38 (2): 729–750.
Published: 29 January 2026
...-Response (S-O-R) theory, it tests a nomological framework where electronic word-of-mouth (eWOM) and perceived destination social responsibility ( DSR ) drive EMTB, with regional background (Asia vs. Europe) acting as a moderator. Design/methodology/approach This study uses a two-stage mix-method...
Includes: Supplementary data
Journal Articles
A retrospective view of electronic word-of-mouth in hospitality and tourism management
Available to Purchase
International Journal of Contemporary Hospitality Management (2018) 30 (1): 313–325.
Published: 08 January 2018
...Stephen W. Litvin; Ronald E. Goldsmith; Bing Pan Purpose The purpose of this paper is to review the impact electronic word-of-mouth (eWOM) has had on the hospitality and tourism industry and discuss the changes that will affect its future. The paper’s touchpoint is the authors’ earlier paper...
Journal Articles
Sharing tourism experiences in social media: A literature review and a set of suggested business strategies
Available to Purchase
International Journal of Contemporary Hospitality Management (2017) 29 (1): 179–225.
Published: 09 January 2017
... and sites dedicated to feedback. Litvin et al. (2008 , p. 461) suggest that electronic word-of-mouth (eWOM) can be defined as “all informal communications directed at consumers through Internet-based technology related to the usage or characteristics of particular good and services...
Journal Articles
What drives café customers to spread eWOM?: Examining self-relevant value, quality value, and opinion leadership
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International Journal of Contemporary Hospitality Management (2015) 27 (2): 261–282.
Published: 16 March 2015
...DongHee Kim; SooCheong (Shawn) Jang; Howard Adler Purpose – The purpose of this paper is to determine hidden drivers of electronic word-of-mouth (eWOM) by modeling attributes of self-relevant and quality-relevant values. This is a meaningful extension of previous consumer behavior research...
