...Fenping Zhan; Chunlei Wang; Wenwei Luo; Jiayi Luo Purpose No study to date has addressed the construct of event tourist experience value and there is no well-accepted value measurement method. This study aims to examine the underlying dimensions of event tourist experience value from a holistic...

... The purpose of this paper is to examine the relative importance of dimensions of experience value in four different hedonic- and utilitarian-dominated services. The proposed hypotheses are tested by an experimental design. Altogether, four different service experiences, taking place during a tourist...