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Keywords: Frooman's influence strategies
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Journal Articles
Events’ external stakeholders and their influence strategies in tourism: perspectives from Borneo
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International Journal of Contemporary Hospitality Management (2021) 33 (7): 2465–2484.
Published: 18 May 2021
... stakeholders’ choices of influence strategy. Stakeholder theory Sarawak Borneo Frooman's influence strategies Government-owned tourism events This paper seeks to identify the influence strategies used by external event stakeholders to advance their interests in tourism events. Events...
