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Keywords: GAI
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Journal Articles
International Journal of Contemporary Hospitality Management (2026) 38 (2): 791–806.
Published: 29 January 2026
... of its potential to produce generic or erroneous results. Overall, researchers need to maintain a critical and cautious approach, viewing GenAI as a supportive tool, not a substitute for rigorous human oversight in academic research. GenAI GAI GRAIF Generative artificial intelligence Artificial...
