Keywords: Homestay hosts
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Journal Articles
International Journal of Contemporary Hospitality Management (2022) 34 (3): 861–884.
Published: 07 December 2021
... are constructed. Findings A conceptual framework is proposed to identify two dimensions (warmth and competency) and their sub-factors (“presenting friendly attitudes,” “showing personality traits,” “providing service and help” and “promoting social interaction and sharing”) of Airbnb homestay hosts’ affinity...

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