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Keywords: Narratives
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Journal Articles
International Journal of Contemporary Hospitality Management (2010) 22 (5): 659–680.
Published: 13 July 2010
... in the hospitality management literature. […] to some people – people in business, people in management, people running public sector organizations – storytelling might seem like an odd subject to be talking about at all. The thought that narrative and storytelling might be important ideas in organizational...
