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Keywords: Online ratings
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Journal Articles
International Journal of Contemporary Hospitality Management (2019) 31 (12): 4438–4461.
Published: 27 August 2019
...Xingbao (Simon) Hu; Yang Yang; Sangwon Park Purpose Online ratings (review valence) have been found to exert a strong influence on hotel room prices. This study aims to systematically synthesize research estimating the impact of online ratings on room rates using a meta-analytical method...
