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Keywords: Organisational attractiveness
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Journal Articles
Decoding organisational attractiveness: a fuzzy multi-criteria decision-making approach
Available to Purchase
International Journal of Contemporary Hospitality Management (2025) 37 (2): 560–579.
Published: 21 October 2024
... to systematically identify and prioritise organisational attractiveness (OA) components, focusing on the extreme context of the airline industry. Design/methodology/approach Treating OA as a multi-criteria decision-making (MCDM) situation, this study uses the Fuzzy Delphi Method to validate key OA factors...
Includes: Supplementary data
