Keywords: Perceived consumer effectiveness
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Journal Articles

Fostering eco-friendly behaviors in hospitality: engaging customers through green practices, social influence, and personal dynamics

Mahnaz Mansoor, Farooq Ahmed Jam, Tariq Iqbal Khan
Journal: International Journal of Contemporary Hospitality Management
International Journal of Contemporary Hospitality Management (2025) 37 (5): 1804–1826.
https://doi.org/10.1108/IJCHM-07-2024-1023
Published: 11 March 2025
.... Mahnaz Mansoor can be contacted at: m.mansoor5@bradford.ac.uk 13 07 2024 14 11 2024 07 01 2025 09 01 2025 © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Perceived consumer effectiveness Engagement in sustainable...
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Journal Articles

Extending the theory of planned behavior to understand consumers’ intentions to visit green hotels in the Chinese context

Jing Wang, Shanyong Wang, Yu Wang, Jun Li, Dingtao Zhao
Journal: International Journal of Contemporary Hospitality Management
International Journal of Contemporary Hospitality Management (2018) 30 (8): 2810–2825.
https://doi.org/10.1108/IJCHM-04-2017-0223
Published: 14 August 2018
... with the assistance of structural equation modeling. The empirical results show that perceived consumer effectiveness and environmental concern have positive effects on the attitude and the intention of consumers to visit green hotels, and that perceived consumer effectiveness has the largest effect. However...
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