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Keywords: Profit maximization
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Journal Articles
Neamat Farouk El Gayar, Mohamed Saleh, Amir Atiya, Hisham El‐Shishiny, Athanasius Alkes Youhanna Fayez Zakhary, Heba Abdel Aziz Mohammed Habib
International Journal of Contemporary Hospitality Management (2011) 23 (1): 84–98.
Published: 08 February 2011
... Optimization techniques Forecasting Profit maximization Revenue Management (RM) is commonly practiced in the hotel industry to help hotels decide on room rate and allocation. Hotel revenue management is perceived as a managerial tool for room revenue maximization, i.e. for attempting to sell each...
