Skip to Main Content
Keywords: Self-determination theory (SDT)
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
International Journal of Contemporary Hospitality Management (2022) 34 (8): 3065–3083.
Published: 25 February 2022
... intentions. This study also examines the underlying mechanism of experience cocreation and the moderating effect of food involvement. Design/methodology/approach This study develops a framework that combines the self-determination theory (SDT) and customer experience cocreation. Two online experimental...

or Create an Account

Close Modal
Close Modal