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Journal Articles
Journal Articles
International Journal of Contemporary Hospitality Management (2019) 31 (10): 4043–4061.
Published: 17 June 2019
...Xin-Hua Guan; Tzung-Cheng Huan In an increasingly competitive market, tourism managers are aware of the importance of talent management. Because tour guide behavior has an important influence on tourists’ experience in the process of group touring, how to motivate a tour guide’s proactive...
Journal Articles

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